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How to Chose A Makeup Artist for Your Wedding

1/4/2016

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I got together with Maleeva and asked her some questions about wedding makeup. She is a great makeup artist and I have worked with her on several different shoots and weddings. Maleeva can give you a natural look while still looking flawless.
Contact her today if you are looking for a makeup artist-
Website: Maleevasmotive.net
Facebook: https://www.facebook.com/Makeup-By-Maleeva-148396018514633/?fref=ts

Here are some images from a wedding that Maleeva did Makeup for.
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Makeup by Maleeva, Photographed by Rachel Amelio for Douglas James Studios
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Happy New Year! 

1/2/2016

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Thank you for being such wonderful clients! Happy New Year to you and your family!
Did you just get engaged? I am still booking weddings for 2016 as well!
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Why Professional Photography Is Needed For Your Business

12/8/2015

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Of course, I think your business needs professional photography, but these tips come from another business expert. Today's guest blogger is Kate Elfatah, owner of HOM consulting, where she helps businesses expand through digital marketing. She assists businesses in planning a custom digital marketing strategy which puts them on the path to increase market and customer awareness for revenue growth and visibility. I have worked with Kate before and she is great so I hope you enjoy her tips!
Kate Elfatah, HOM Consulting
Kate Working with a client
Kate Working with one of her clients
We have all stumbled upon that website or marketing campaign on social media with some pretty awful photography. I’m here to talk you about the importance of professional photography for your business and why it’s so important to make sure you have some good shots to represent your business.  I’m all about the selfie and the right now when it comes to social media, but there is a place and need for a professional photographer when it comes to your business. I don’t care what size business you are.
The biggest reason you should consider professional shots for your business is exactly that, you want a professional look and feel to your business, service or product. If you’re selling products, you want to highlight and create a look and feel that mirrors your brand. Having one-of-a-kind photographs that are unique to your business, meaning no stock photos, will assist you in establishing a cohesive brand identity.  It makes it more personal for your potential customers. With stock photography you have the risk of having those images being used by your competitors or someone else. Be unique.
Product photography
Business headshot

Tips when considering professional photography:

  • Determine the use. Yep, what do you need the photos for? Social Media, Website, Marketing Campaigns, Print etc?
  • You want to pick a professional photographer that understands your vision and needs as a business. Someone that can capture the essence of your business or product with a polished finish.  Look at the work that the photographer has done and pre-qualify them for your needs.  
  • Ask them creative questions to be sure they are the right fit for you. Ask them for ideas for your business even if you have it in your head what you want it to be, if they are good, they are going to have ideas. 
  • You will want to consult with your business marketing professional and web designer to have a full understanding of their needs. They will be the ones most likely needing the use and reuse of those photos so getting their input would be a good idea. 
  • Try to think for future use, just not the now. Is there something big for the holidays you are doing, bang it out if you can. Get all the images that you will need for a period of time. 
  • Get creative. If you are creative now is the time get more creative. Think about how you can work with a photographer to create some creative and trendy photos that will make you and your brand stand out. Don’t be a bore. 
  • Show your product or services in the world. Create shots that show the products in use, not just on a background. If you provide a service, show that service in action. 
  • Understand the photographers policies. Some photographers will require certain releases for the different uses of their photographs. Understand that photography is more than clicking a button. Be respectful of the photographer, this is their livelihood more than likely. They too are business owners. Don’t expect it for FREE. 
  • When booking your shoot be sure you are ready and have all the puzzle pieces ready to go for the photographer.  Don’t make people wait around because you’re not prepared or unorganized.
  • Have FUN! This should be fun and an exciting part of developing your business. Have a cocktail and enjoy the day. 
We are in the world where visual is everything. We all like pretty pictures and things that look appealing and inviting. It’s no different for your business.
Product photo with a model
Product Photography
Visit http://www.homconsulting.com/ for more information on HOM Consulting.
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The Holidays and Depression

12/1/2015

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The Holidays can be a jolly time but for some people it can be stressful and lonely. Today's guest blog is Gina Medvedz of Wellness Transformations. She has some action steps you can take this holiday season to keep depression away.
Headshot on White Background
Depression isn’t the first word that comes to mind when people think of the holidays.  Sadly, the holiday season stirs up memories of loved ones who are no longer here, loneliness is exacerbated, and financial stress can cause the cheeriest among us to feel blue.  I’m Rev. Gina Medvedz and I spend my days working with spirit guides in order to help my clients heal, find their purpose and move forward.  We all know someone who is affected by depression, and I want to let you know what spirit has to say about this epidemic.

You can’t allow your thoughts to dwell on the past.  In my years of doing hundreds of akashic readings, spirit is always very stern about this.  Even by focusing on our good memories, we are stealing time and attention from the opportunity that we have right now to create new experiences.  Your purpose here is to experience, create and love, and none of those things can occur if you are focusing on the past.  Here are some action steps you can take this holiday season to keep depression away.  Be sure to share them with your friends and family who may be suffering in silence.

Make a list of things you love about the holidays

1. Write as many things as you can.  From holiday foods to favorite movies, include friends and family members you love to spend time with, and traditions you enjoy.  Intentionally schedule these things into your calendar.  I love to drive around looking at Christmas lights.  Make sure you spend time doing what you love!

Make a list of things that make you crazy during the holidays

2. You are the director of your life and if you hate sending holiday cards then don’t do it!  Can’t stand your Aunt Mable and don’t want to see her this year?  Don’t go!  Can’t afford expensive gifts and know you shouldn’t charge them?  Don’t buy them!  If you want to live an authentic life then you must be true to yourself first.  If you struggle with saying no, your spirit guides can fix you up in a flash…you need to have a chat with them. 

Read More
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5 Tips for Better Family Pictures Around The Holidays

11/24/2015

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    It’s a major holiday, and the whole family is here!  Not just the close relatives, but the cousins that no one sees any other time of year.  You think to yourself, ‘What a great opportunity to finally take that family picture we always say we should!’ So after dinner you grab your trusty camera and tell everyone to gather in the living room.
    Your large family crowds around the couch that grandpa is sleeping on.  They argue over who should stand where and who should sit. After they finally get situated you tell them to smile, and look at you. The flash fires and everyone scatters faster then you’ve ever seen them move before.
    Later that night you look at the picture, and are horrified at what you find.  Half the family had their eye closed and the other half was looking the other direction!  The glare from Uncle Fred’s head made half the image blown out, and the shadow behind aunt Margaret’s bee hive hair blackened out the face of cousin Teddy! And to top it all off you didn’t even get to be in the picture!
 I certainly hope this hasn’t happened to you! But if it has, I’m here to help! Below you’ll find 5 tips on how to take better family pictures at your next celebration.

1. Take Photos Before you Eat

  If your family is anything like mine, there is never a shortage of food at holiday celebrations.  We’ve all heard of the phrase “food coma” and that definitely applies here.  You don’t want you family looking like a bunch of half asleep couch potatoes, so I recommend taking photos BEFORE the food is served.  Everyone will look more chipper, awake and attentive on an empty stomach.

2. Use Different Furniture to Put People at Different Heights

  There is always the argument of who gets to sit, who has to stand, and who has to sit on the floor.  This doesn’t have to be an argument! Provide different levels of furniture; like a couch, bar stools, and kitchen chairs. This method allows everyone to be a slightly different levels and will look much better when printed.  It also allows more people to sit and be more comfortable for the photos.  Plus no more helping Aunt Margaret up off the floor is an added bonus!

3. Use Windows for Light

  Open up those curtains and let there be light!  By allowing light to come in from the outside you get a nice, soft, natural looking light that is much less harsh then a cameras flash.  Flash often casts strange shadows on the wall behind the subjects; window light will not do that. All in all more natural light is better light!

4. Use a Tripod and Timer So You Can be In the Picture Too

  If anyone deserves to be in the family picture its you! After all you are the hero who decided to preserve this day in history with a photograph!  Almost all cameras have a built in self-timer that is very easy to operate. Once the family is set up, put your camera on a tripod (or whatever equivalent you have) and start the self-timer! Just make sure to allow yourself enough time to get into position.

5. Don’t make it a big production

  If there is one thing dads and grandpas all around the world hate, it’s a big production. 
This photo shoot can’t take long if you expect to keep the whole family’s attention. 
Get everything set up and ready to go before asking them to get into position. This way to them it only takes a few painless minutes. After you are sure the pictures look good, let them on their way to eat, drink, and be merry!
  I really hope these tips helped you out some! Let me know if you used these tips or if you have any of your own. Happy holidays!!!!

  If you have any questions on taking photos for the holidays just post a comment and I will do my best to answer them!

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©Rachel Amelio Photography
Lancaster, Lehigh Valley, Philadelphia, PA
rachel@rachelamelio.com
  • Home
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