Of course, I think your business needs professional photography, but these tips come from another business expert. Today's guest blogger is Kate Elfatah, owner of HOM consulting, where she helps businesses expand through digital marketing. She assists businesses in planning a custom digital marketing strategy which puts them on the path to increase market and customer awareness for revenue growth and visibility. I have worked with Kate before and she is great so I hope you enjoy her tips!

We have all stumbled upon that website or marketing campaign on social media with some pretty awful photography. I’m here to talk you about the importance of professional photography for your business and why it’s so important to make sure you have some good shots to represent your business.  I’m all about the selfie and the right now when it comes to social media, but there is a place and need for a professional photographer when it comes to your business. I don’t care what size business you are.

The biggest reason you should consider professional shots for your business is exactly that, you want a professional look and feel to your business, service or product. If you’re selling products, you want to highlight and create a look and feel that mirrors your brand. Having one-of-a-kind photographs that are unique to your business, meaning no stock photos, will assist you in establishing a cohesive brand identity.  It makes it more personal for your potential customers. With stock photography you have the risk of having those images being used by your competitors or someone else. Be unique.

We are in the world where visual is everything. We all like pretty pictures and things that look appealing and inviting. It’s no different for your business.

Visit http://www.homconsulting.com/ for more information on HOM Consulting.

The Holidays can be a jolly time but for some people it can be stressful and lonely. Today's guest blog is Gina Medvedz of Wellness Transformations. She has some action steps you can take this holiday season to keep depression away.

Depression isn’t the first word that comes to mind when people think of the holidays.  Sadly, the holiday season stirs up memories of loved ones who are no longer here, loneliness is exacerbated, and financial stress can cause the cheeriest among us to feel blue.  I’m Rev. Gina Medvedz and I spend my days working with spirit guides in order to help my clients heal, find their purpose and move forward.  We all know someone who is affected by depression, and I want to let you know what spirit has to say about this epidemic.

You can’t allow your thoughts to dwell on the past.  In my years of doing hundreds of akashic readings, spirit is always very stern about this.  Even by focusing on our good memories, we are stealing time and attention from the opportunity that we have right now to create new experiences.  Your purpose here is to experience, create and love, and none of those things can occur if you are focusing on the past.  Here are some action steps you can take this holiday season to keep depression away.  Be sure to share them with your friends and family who may be suffering in silence.

1. Write as many things as you can.  From holiday foods to favorite movies, include friends and family members you love to spend time with, and traditions you enjoy.  Intentionally schedule these things into your calendar.  I love to drive around looking at Christmas lights.  Make sure you spend time doing what you love!

2. You are the director of your life and if you hate sending holiday cards then don’t do it!  Can’t stand your Aunt Mable and don’t want to see her this year?  Don’t go!  Can’t afford expensive gifts and know you shouldn’t charge them?  Don’t buy them!  If you want to live an authentic life then you must be true to yourself first.  If you struggle with saying no, your spirit guides can fix you up in a flash…you need to have a chat with them.